Amethyst: February’s Stone of Calm and Clarity
Historically, Amethyst was believed to promote balance and protect against excess. Its name comes from the Greek word amethystos, meaning “not intoxicated”, a nod to its reputation as a stone of groundedness and inner clarity.
Whether soft lavender or deep violet, Amethyst brings a bold yet peaceful energy. It looks stunning in both silver and gold settings, making it endlessly wearable and perfect for adding a touch of elegance to winter layers or year-round staples.
Throughout February, enjoy 30% off all in-stock Amethyst jewelry. It’s the perfect time to gift something timeless.

